WAYNE, N.J. — Hankook Tire will showcase its Laufenn brand at the 2015 SEMA show this coming Nov. 3–6, 2015. This is the first time the Laufenn brand has participated in the SEMA show following its U.S. market launch in November 2014.
An official press conference for the brand has been scheduled and will occur on Wednesday, Nov. 4th at 11 a.m. at the Laufenn booth (No. 43091). Representatives will provide updates on Laufenn’s range of passenger and SUV/light truck tires including the Ultra-High Performance All-Season S FIT AS, All-Season Touring G FIT AS, SUV/Light Truck Highway X FIT HT, SUV/Light Truck All-Terrain X FIT AT, Passenger Winter Studdable I FIT Ice as well as information regarding marketing strategy and future plans for the brand.
