BOUCHERVILLE, Quebec — Spectra Premium Industries Inc. announces the addition of Jason Groom as director of sales – heavy duty, USA. In this position, Groom will be responsible for the continued development of the heavy-duty category to all channels of U.S. business, the company said.

Groom brings 20 years of successful experience in aftermarket hard parts sales, most recently as west regional sales manager for Spectra Premium Industries. “Heavy-duty development continues to be a major focus for Spectra Premium and Jason is the right person to lead the continued success,” said Matt Verger, vice president of sales and marketing U.S.