MOOG Steering And Suspension Brand Continues To Expand Coverage

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MOOG Steering And Suspension Brand Continues To Expand Coverage

Twenty-six parts representing nearly 13.3 million potential service opportunities were added in July.

Counterman Staff
By Counterman Staff
Published:

moog-tm-logoSOUTHFIELD, Mich. — Nearly 13.3 million additional service opportunities are now covered by Federal-Mogul Motorparts’ MOOG steering and suspension brand through the introduction of 26 new MOOG parts in July. Ten of the new parts are the first available within the aftermarket for their respective applications. Federal-Mogul Motorparts is a division of Federal-Mogul Holdings Corp.

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Leading “first-to-the-aftermarket” parts now available through MOOG distributors are a leaf spring shackle bushing (K201182) for more than 3.4 million Ford F150 trucks; MOOG Problem Solver control arm bushing (K200859, right lower rear) for more than 1.1 million 2007-2011 Honda CR-V models; and a Problem Solver ball joint (K500286, front lower) for approximately 1.4 million Dodge Ram 1500 trucks, model years 2009-2015. The MOOG brand now also offers a leaf spring shackle bushing (K201183) for approximately 2.3 million Ford F150 (2004-2008), F150 Super Crew (2004-2005) and Lincoln Mark LT (2006-2008) models, as well as an aftermarket-first suspension control arm (MOOG Problem Solver no. DS300012) for more than 500,000 Dodge Ram 2500 and 3500 Heavy Duty trucks, model years 2004-2007.

First to the aftermarket for 2014-2015 Mazda3 models is the MOOG Problem Solver front right stabilizer bar link (K750751). Also first to the aftermarket for Chevrolet Kodiak C6500, C7500 and C8500 trucks, model years 2003-2009, are MOOG Problem Solver outer tie rod ends (ES800882, left; ES800883, right).

MOOG product engineers introduced eight additional tie rod ends in July, including a Problem Solver outer tie rod end (ES800910) for 2013-2015 Chevrolet Spark models and Problem Solver inner tie rod ends for 2010-2012 Acura ZDX (EV800959) and Subaru Crosstrek (2016), Forester (2014-2016) and XV Crosstrek (2013-2015) (EV800982) models. Also new to the MOOG line are rear wheel-hub assemblies for the Mitsubishi Lancer, model years ranging from 2008 to 2015; and control arms/assemblies for more than 500,000 late-model Acura and Audi passenger vehicles.

To learn more about these and other MOOG products, please visit www.MOOGParts.com or contact your MOOG supplier. Additional product updates can be found by searching for MOOG Steering and Suspension on Facebook, and following MOOG on Twitter at www.Twitter.com/MOOGparts and Instagram at www.Instagram.com/MOOGparts.

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Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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