Technician.Academy Joins Forces With Wells Vehicle Electronics

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Technician.Academy Joins Forces With Wells Vehicle Electronics

The GoTech product offers technicians the ability to troubleshoot on-the-go by turning compatible mobile devices into diagnostic scan tools.

Counterman Staff
By Counterman Staff
Published:

technicianacademymerchTechnician.Academy and Wells Vehicle Electronics have teamed up to provide tools and training to aspiring technicians.

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At Technician.Academy’s most recent fuel delivery system class, a GoTech Mobile OBDII Diagnostic Tool was given away to one lucky student. The GoTech product offers technicians the ability to troubleshoot on-the-go by turning compatible mobile devices into diagnostic scan tools.

“We are excited to partner with Technician.Academy to give away a GoTech Mobile OBDII Diagnostic Tool in support of the organization’s technician training program,” said David Boer, vice president of marketing, Wells Vehicle Electronics. “As the automotive industry continues to evolve, it’s important to provide technicians with both the training and the tools they need to stay one step ahead of the game, something that we at Wells, and the educators at Technician.Academy, strive to accomplish.”

The class took place at Jefferson College in Hillsboro, Missouri, and was conducted by Richard Young, director of aftermarket content and programs for EXTEND PERFORMANCE and training leader for Technician.Academy. As an ASE Certified Master Technician, Young says he is happy to share his knowledge. “I’m thrilled with how engaged the students are during the classes. They are excited to learn about the advancements of our industry and recognize the importance of mastering the techniques taught in these sessions.”

The class was part of the ongoing advanced technology course series being offered by Technician.Academy to college automotive programs spanning several states. A GoTech Mobile OBDII Diagnostic Tool will be given away at each of the scheduled upcoming classes. Along with on-site training, Technician.Academy offers personalized online courses as well as blogs, how-to tips and industry insights.

Training the automotive technician of today and tomorrow is the focus of Technician.Academy. To learn more, contact Technician.Academy and EXTEND PERFORMANCE at 855-306-8818 or by email [email protected].

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Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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