Art Fisher Memorial Scholarships Awarded to 13 Students

Art Fisher Memorial Scholarships Awarded to 13 Students

The Art Fisher Memorial Scholarships are administered through the University of the Aftermarket Foundation, where Federated Auto Parts serves as a Gold Lifetime Trustee.

The Art Fisher Memorial Scholarships, awarded annually to honor the memory of the late founder of Federated Auto Parts, have been presented to 13 exceptional students preparing for careers in the auto care industry.

The Art Fisher Memorial Scholarships are administered through the University of the Aftermarket Foundation, where Federated Auto Parts serves as a Gold Lifetime Trustee. The following students were awarded the prestigious scholarships for the 2019-2020 academic year:

  • John Besozzi of Grafton, Ohio
  • Liam Brennan of Penobscot, Maine
  • Patrick Brooks of Melville, New York
  • Cole Cowher of Roanoke, Virginia
  • Ethan Dyke of Troy, Ohio
  • Hunter Grimm of Virginia Beach, Virginia
  • Wilson Hertzler of Kittanning, Pennsylvania
  • Cole Niemann of Old Bridge, New Jersey
  • Brooke Peckham of Grand Rapids, Michigan
  • Kayla Resco of Crozet, Virginia
  • Madison Russ of Townshend, Vermont
  • Miles Spearman of Youngstown, Ohio
  • Gabriel Yaich of Bethlehem, Pennsylvania

“Each year scholarships are awarded in memory of my father, who founded Federated in 1985 and was an education advocate throughout his life,” said Bo Fisher, chairman of Federated Auto Parts. “Before his career in the aftermarket, my father was a teacher and I know he would be very proud to know that so many deserving students have received scholarships in his name.”

Since 1986, the University of the Aftermarket Foundation has funded millions of dollars of scholarships, grants, research and ongoing educational programs to help develop a strong, knowledgeable aftermarket workforce.

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Customer service should be your number one priority, and it all starts with the greeting.

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

Applications Open for Federated Car Care Scholarships

Interested students should complete and submit their applications at AutomotiveScholarships.com by March 31.

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