Auto Pride Unites Growing Membership During Spring Meeting

Auto Pride Unites Growing Membership During Spring Meeting

More than 50 warehouse distributors were in attendance to review their business initiatives and map out the group’s future direction.


GERMANTOWN, Tenn. — The Auto Pride Spring Membership Meeting was held in San Diego, Calif., this past weekend, where more than 50 warehouse distributors were in attendance to review their business initiatives and map out the group’s future direction.

“The Auto Pride membership is a vital part of the Network’s diverse group,” said David Prater, Network president. “Bringing members together on a regular basis further cultivates our members’ success and provides a unique opportunity to discuss key aspects of the Auto Pride program including: IT advancements, B2B and B2C programs, the Auto Service Experts shop program and inventory management among others.”

Additionally, Auto Pride introduced two new business service partners in Elite Extra and Sophio Software.  Jon Ward, director of sales, Elite Extra, presented the group with details on what drives ROI, streamlining delivery processes, and GPS tracking. Michael Birnholtz, president of Sophio, was also on hand to discuss multi-channel, retail E-Commerce platforms for hosting corporate webstores from a single source.

“Our annual meetings are quite simply a collective way for members to work together to explore new ideas and strategies that will assist with business growth and further increase market share,” says Cora Roark, director of Auto Pride. “And with the presence of our key manufacturers, members can stay updated with the latest product offerings and technological advancements.”

During the group’s general session, Ms. Roark proudly awarded Mahle the esteemed Hard Parts Pinnacle Award and CRC the Chemicals Pinnacle Award in recognition of their outstanding products and customer service to the group.

Operating under the brands of Parts Plus, Parts Plus Mexico, IAPA and Auto Pride, the Automotive Distribution Network is one of the largest, most diverse program groups in the industry.

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