Auto Value And Bumper To Bumper Announce Robert Bosch As 2016 Channel Partner Of The Year

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Auto Value And Bumper To Bumper Announce Robert Bosch As 2016 Channel Partner Of The Year

The announcement was made during the Aftermarket Auto Parts Alliance Annual Winter Meeting at the Trump National Doral in Miami.

Counterman Staff
By Counterman Staff
Published:

 

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Auto Value and Bumper to Bumper are excited to announce that the Robert Bosch LLC was selected as 2016 Channel Partner of the Year. The announcement was made during the Aftermarket Auto Parts Alliance Annual Winter Meeting at the Trump National Doral in Miami.

“Bosch continues to stand out as a leading industry partner for the Alliance,” said Dan Rader, vice president, product and category management for the Alliance. “They play an integral role in one of our most important lines – friction. With their help we are able to provide our members with an unparalleled exclusive national brand, Perfect Stop brake pads.”

From left: Fotios Katsardis, President & CEO – Temot International; Scott Bennett, Principal – Bennett Auto Supply/Chairman, Aftermarket Auto Parts Alliance Inc.; Tim Bruin, Director, Traditional Aftermarket – Bosch Automotive Aftermarket North America; Enrico Manuele, Regional President – Bosch Automotive Aftermarket North America; Steve Thorne, Founder & CEO – Eastern Warehouse Distributors; Joe Bergsieker, Director of Program Group Sales – Bosch Automotive Aftermarket North America; Doug Arnold, Vice President, Independent Aftermarket Sales – Bosch Automotive Aftermarket North America; Cameron Young, National Sales Manager, Automotive – Bosch Automotive Aftermarket Division Canada; Dan Rader, Vice President, Product & Category Management – Aftermarket Auto Parts Alliance Inc.

The announcement of the Channel Partner of the Year is the pinnacle of the meeting. “Receiving the Aftermarket Auto Parts Alliance Channel Partner of the Year award is a testament to the hard work, dedication and customer focus of our Bosch Aftermarket NA team,” said Doug Arnold, vice president, independent aftermarket sales, Bosch Automotive Aftermarket North America. “We consider it a tremendous honor to earn this level of recognition from a highly-valued customer like AAPA.”

More than 500 people, both shareholder members and channel partners, attended the meeting. The prestigious awards banquet culminates three-days of intense meetings and presentations focusing on subjects including information technology, marketing, product and national accounts.

Other Auto Value and Bumper to Bumper award winners included:

Manpower Award – Gates Rubber Co.

Training Support Award – Standard Motor Products

Lone Star Award – Motorcar Parts of America

Marketing Award – Tenneco

Logistics Award – WIX Filters

Customer Service Award – Gates Rubber Co.

Diamond Award – RSC Chemical Solutions

Technology Support Award – Dorman Products

Parts Master Award – DuraGo

About Auto Value and Bumper to Bumper
Auto Value and Bumper to Bumper are part of the Aftermarket Auto Parts Alliance, one of the largest auto parts distribution and marketing organizations in the world. As the source for quality parts and service for over 2,200 parts stores and some 3,300 certified service centers throughout North America, the Alliance prides itself on responding to the individual needs of each customer and providing unequalled products and service.

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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