Fall Promotion Rewards Consumers For Walker Direct-Fit Catalytic Converter Purchases

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Fall Promotion Rewards Consumers For Walker Direct-Fit Catalytic Converter Purchases

Walker 'Ultra Rewards!' incentive awards $40 Visa prepaid card to consumers during fall automotive repair season.

Counterman Staff
By Counterman Staff
Published:

MONROE, Mich. – Consumers can receive a $40 Visa prepaid card for a Walker direct-fit catalytic converter purchased between Sept. 1 and Oct. 31, 2013, through Tenneco’s Walker “Ultra Rewards!” promotion.

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Available at participating automotive service locations nationwide, the Walker “Ultra Rewards!” incentive offers a $40 Visa prepaid card to consumers who purchase a qualifying Walker direct-fit catalytic converter or Walker CalCat direct-fit catalytic converter.

“Through the ‘Ultra Rewards!’ promotion, consumers can get a significant savings on Walker direct-fit converters,” said Sheryl Bomia, North American programs manager, Tenneco. “Walker products include the latest in emissions control technology and are available for a full range of late-model vehicles.”

Engineered to meet CARB requirements, Walker CalCat converters are available for sale in all 50 states and Canada. Tenneco backs qualifying Walker products with an exclusive Safe & Sound Guarantee 90-day consumer cash-back offer. For specific details about the guarantee, visit www.WalkerExhaust.com.

For specific qualifying Walker products, go to www.WalkerExhaust.com after Sept. 1, 2013. To obtain necessary Walker Ultra Rewards! promotion forms, please visit the Walker Web site after Sept. 1, 2013. All submission forms must be postmarked by Dec. 2, 2013 to qualify.

To learn more about Walker emissions control products and the latest Walker components for today’s vehicles, please contact your Walker supplier or use the brand’s comprehensive, user-friendly electronic catalog at www.walkerexhaust.com. To locate a Walker authorized reseller, visit www.WalkerExhaust.com and search using the “Dealer Locator.”

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Auto Industry

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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