Kyle Busch Win Nets Bosch Aftermarket NA Contribution For Kyle Busch Foundation

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Kyle Busch Win Nets Bosch Aftermarket NA Contribution For Kyle Busch Foundation

Thus far in the 2015 NASCAR Sprint Cup Series season, Bosch-supported teams have won 12 races, garnering a total of $12,000 to help their charities carry out their missions.

Counterman Staff
By Counterman Staff
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2015 NASCAR SonomaBROADVIEW, Ill. – Kyle Busch raced his Bosch-equipped No. 18 M&M’s Toyota to victory in Sunday’s Toyota-Save Mart 350 NASCAR Sprint Cup  Series Race at Sonoma Raceway. In recognition of the victory, Bosch Aftermarket NA is making a $1,000 contribution to the Kyle Busch Foundation. Thus far in the 2015 NASCAR Sprint Cup Series season, Bosch-supported teams have won 12 races, garnering a total of $12,000 to help their charities carry out their missions.

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The Kyle Busch Foundation works to empower children, families and communities to overcome hardships, allowing them to live their best lives possible. The Foundation concentrates its efforts on assisting organizations in fostering a stable and inspiring environment for children, families and communities to live, learn and challenge themselves as well as ensuring their day-to-day needs are met. The Foundation supports the following charities: A Child’s Place, Barlum Springs, Church of God’s Children Home of North Carolina, Girl Talk Foundation, Isabella Santo’s Foundation, Kyle & Samantha Busch Bundle of Joy Fund, My Sister’s House, Pretty in Pink Foundation and Speedway Children’s Charities.

“What else could test the reliability and quality of Bosch parts like racing 350 miles on a 12-turn road course in the hills of Sonoma,” said Tony Pauly, director of advertising and brand management for Bosch Automotive Aftermarket North America. “Bosch congratulates Joe Gibbs Racing on this week’s win. We’re proud that the Joe Gibbs Racing teams trust Bosch parts and systems to power them to the checkered flag, and we’re happy to lend support to a worthy organization like the Kyle Busch Foundation.”

Bosch Aftermarket has a long-standing partnership with the NASCAR Sprint Cup Series. Bosch has provided quality parts — such as oxygen sensors, spark plugs, injectors, alternators, coils, filters, fuel pumps, starters and pressure regulators — to multiple NASCAR teams for more than a decade, helping them to numerous appearances in victory lane and seven Sprint Cup Series championships since 2001.

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Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
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This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

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