The Program Group Puzzle
As the program group universe continues to consolidate, groups are looking to find their niche in the ever-increasing quest for shareholder value, retention and recruitment.
Are Your Cooling System Sales Hot or Cold?
Understanding the system and all its products will help your customers keep their cooling systems running cool as a cucumber.
Scouting the Territory
The competition is getting intense in the wholesale auto parts world. The outside salesperson is the one who needs to blaze a trail towards the dealer to discover new opportunities.
12th Annual Tech Forum
Your customers have the questions, and youre the ones they look to for the answers. This month, Counterman presents some of the issues surrounding many important product categories. Air Conditioning Q. Is the retrofit market still hot? A. According to a recent survey by the Mobile Air Conditioning Society (MACS), approximately 40 percent of the
The Great Pricing Debate
Mark up, gross profit, turns, coverage, warranties, delivery, margins and availability are all items that weigh heavily in the Great Pricing Debate.
Customizing Dealer Inventories
It’s important for stores to think about more than just-in-time delivery. Different types of dealer inventories should never be ignored.
11th Annual Tech Forum
Your customers are one of the most important aspects of your business. And when they need your help, you need to be ready with the knowledge and the answers that will help them. This month, Counterman presents some of the most pressing issues surrounding the following topics and what customers are asking. Q: My customer
Technical Sales Seminar
Make The Sale! This month, Counterman presents one of its more popular annual Features: Counterman’s Technical Sales Seminars. As in past years, we again present technical and sales information written to help parts professionals better understand what they are selling and ways to be better at selling them. The Technical Sales Seminars are full of
Customer Expectations: DIY vs. Professional Customers
Selling Braking Systems Parts Different kinds of customers expect different kinds of service.