How To Sell And Use Automotive Chemicals
In the modern era of reduced vehicle maintenance requirements, it’s very easy to develop a complacent attitude toward selling automotive chemicals. But, in our current market, automotive chemicals have become far more than just “snake oil” or “mechanic in a can” products. To the contrary — many are essential tools for keeping a modern vehicle
Networking, Awards Presentations Abound at Successful APA Conference in San Diego
By Mary DellaValle Following a successful, record-breaking conference last year, Automotive Parts Associates’ (APA) 30th annual Shareholders’ & Manufacturers’ Conference, held March 10-12 in San Diego, Calif., was a great example of history repeating itself. With 67 shareholder WDs and 76 vendor manufacturers’ reps in attendance, the event delivered on a number of accounts. The
ACDelco’s Paul Johnson: We’re Very Much a Part of the New GM
ACDelco is looking to increase the company’s parts portfolio and broaden better program group participation for 2010 and beyond, said Paul Johnson, general director for GM’s Global Independent Aftermarket.
A Shop’s Opinion on Reman Aftermarket Automotive Parts
Remanufactured auto parts have become a major portion of today’s multi-billion dollar automotive replacement parts industry. Today, just about every type of rebuildable component from windshield wiper motors to computers to complete engines and transmissions are offered through a local warehouse, jobber, or retail parts outlet.
Hybrids Explained
Defining the term ‘hybrid’ as it relates to the automotive world.
Sourcing OE Brands vs Aftermarket
Warranty, performance, reliability all factor into the decision.
The ABCs of Technical Skill Levels
Sitcom stereotypes are no match for today’s master technician.
Redefining Reman: Challenges and Opportunities in an Evolving Category
While the response to last month’s article, “The Collapse of American Remanufacturers Inc: An In-depth Look at ARI’s Fall into Bankruptcy,” was overwhelmingly positive, some felt that it put remanufacturing in a less-than-positive light. Curious about reman’s future, we asked remanufacturers and distributors to discuss reman’s opportunities, and how the reman industry is addressing new off-shore challenges.
A Shop’s Perspective: Dealing with Store & WD Sales Reps
Attention sales reps: To maintain a healthy business relationship with customers, it’s best to know your clients, fulfill their needs and, most importantly, value their time.
High- Tech Suspension and Ride Control
Unlike stock replacements, consumers buy performance shocks with a suspension upgrade in mind. In order to close the sale, you need to be savvy enough to relate to your performance customer.