The Super Stores
An In-Depth Look At The 20 Largest Store Groups The big distributors in the industry just keep getting bigger. See how the most influential store groups in the industry have grown over the last 12 months.
Planning Your Strategy
A thorough business gameplan warrants some critical assessment to think beyond the numbers. One of the best tools is an honest SWOT analysis.
Top Ten News Makers of 2004
For the first time ever, Counterman magazine and aftermarketNews.com bring you The Top 10 Newsmakers of 2004. Our editorial team took a look at some of this industry’s most influential leaders and selected the 10 we believe had a direct impact on the aftermarket in 2004.
Antilock Brake System
Antilock brake systems have been around since the mid-1980s and are now offered as standard equipment or as an option on most vehicle makes and models.
Safe and Stable
Safety and stability. That’s what most motorists want when they get behind the steering wheel of their car or truck. And when the suspension doesn’t live up to their expectations, they usually realize repairs or upgrades may be needed.
Selling the Complete Lube, Oil and Filter Job
Maintenance is the key to longevity. Your mother knew what she was talking about when she nagged you to brush your teeth after every meal. And to eat your vegetables. And to change your underwear daily whether you thought it was necessary or not. She knew that if you took good care of yourself, you’d
11th Annual Tech Forum
Your customers are one of the most important aspects of your business. And when they need your help, you need to be ready with the knowledge and the answers that will help them. This month, Counterman presents some of the most pressing issues surrounding the following topics and what customers are asking. Q: My customer
New Markets in the Aftermarket
These products are flying off the shelves. Is your store taking advantage of this growing market?
It’s In Your Hands to be Car Care Aware
Help your professional customers be more profitable using tools from the ‘Be Car Care Aware’ campaign.
Technical Sales Seminar
Make The Sale! This month, Counterman presents one of its more popular annual Features: Counterman’s Technical Sales Seminars. As in past years, we again present technical and sales information written to help parts professionals better understand what they are selling and ways to be better at selling them. The Technical Sales Seminars are full of
