12th Annual Tech Forum
Your customers have the questions, and youre the ones they look to for the answers. This month, Counterman presents some of the issues surrounding many important product categories. Air Conditioning Q. Is the retrofit market still hot? A. According to a recent survey by the Mobile Air Conditioning Society (MACS), approximately 40 percent of the
Electronic Accessibility
As electronics and computer controls advance in technology, the real issue for the aftermarket is the ability to repair these systems.
10 Brake Lathe Myths
Are your employees properly trained in the lost art of turning rotors? See how many of these myths your staff still believes.
10 Brake Lathe Myths
Are your employees properly trained in the lost art of turning rotors? See how many of these myths your staff still believes.
Specialty Chemicals
The fastest growing product category in the aftermarket today is specialty chemicals.
Antilock Brake System
Antilock brake systems have been around since the mid-1980s and are now offered as standard equipment or as an option on most vehicle makes and models.
Brake System Basics: What Every Counter Pro Should Know
Brake parts account for a substantial portion of most parts store sales today, and should continue to do so in the future. Why? Because many parts in the brake system are high-wear items that have to be replaced every few years. When you add up all of the things that can go wrong with brakes,
What’s in That Box?
Who do you trust with your money? Not just anyone, right? Well you shouldn’t trust just any parts brand either.
Selling the Complete Lube, Oil and Filter Job
Maintenance is the key to longevity. Your mother knew what she was talking about when she nagged you to brush your teeth after every meal. And to eat your vegetables. And to change your underwear daily whether you thought it was necessary or not. She knew that if you took good care of yourself, you’d
Making the Grade: Annual ASE P2 Test Prep
In this month’s issue, we mostly only address the technical aspects of the test. But there are other questions that deal with other areas such as sales, communication and inventory management. To help you, read on about certain areas you should know.