TRW Announces Range Extension For Its Premium Brake Pad Program

TRW Announces Range Extension For Its Premium Brake Pad Program

Applications cover a range of makes and models, including: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion and 2014 Lincoln MKZ.

WIXOM, Mich. – TRW Automotive Aftermarket has announced a range extension for its premium brake pad program in North America.
 
The company has added 17 new part numbers that will provide coverage for an additional 3 million late-model vehicles. This brings the total number of references in the program to more than 830 and covers more than 97 percent of the vehicles in operation in North America.
 
Applications cover a range of makes and models, including: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion and 2014 Lincoln MKZ.
 
“TRW is the global leader in the design, development and manufacture of OE safety systems, which we translate into a leading aftermarket range and service package,” said Mark Thorpe, TRW’s product and marketing group manager, TRW Aftermarket North America. “Our main objective is to support our customers with the highest quality product and to ensure the safety message reaches every level of the supply chain. By making sure that our range extensions are both timely and appropriate, and by listening to our customers to ensure that we get the right mix, the market can have complete confidence in TRW.
 
“We make it a priority to be first-to-market with new references in order to help our customers to grow their businesses. TRW has used its unrivalled engineering expertise as a leading OE brake systems manufacturer to ensure the brake pad program offers the most suitable friction formulation for each vehicle application to optimize safety and performance. Where appropriate, TRW includes installation hardware in the box, facilitating optimal installation and on-the-road performance," Thorpe added.
 
 
 
 

You May Also Like

Dana Receives MEMA Aftermarket Suppliers DEI Award

The association presented the DEI Award to Dana at AAPEX in Las Vegas.

MEMA Aftermarket Suppliers recently recognized Dana Incorporated with its Diversity Equity and Inclusion (DEI) Award. 

The association presented the DEI Award to Dana at AAPEX in Las Vegas.

“We are honored to accept this prestigious award and thank MEMA Aftermarket Suppliers for recognizing Dana’s efforts in creating a diverse, equitable, and inclusive environment,” said Vanesa Badillo, Dana’s senior manager, talent development, who accepted the award on behalf of Dana. “At Dana, we continuously build upon our diverse strengths. Dana’s DEI strategy aims to cultivate a strong and inclusive culture where all our people have opportunities to thrive and reach their full potential.”

Roger McCollum to Serve as UAF Chairman

McCollum replaces outgoing chairman Bob Egan, who has transitioned to the role of chairman emeritus for the foundation.

Philips Work Light Earns Best New Tool for Repairs Award

The Philips Xperion 6000 UV Pillar work light received the award from the Import Vehicle Community at AAPEX in Las Vegas.

Right to Repair Triumphs in Maine Referendum

At press time, more than 80% of Maine voters had answered “yes” to Ballot Question 4.

Fenix Parts Completes Acquisition of Brothers Auto Parts

Brothers is a full-service automotive recycler servicing the Indianapolis market.

Other Posts

WIX Filters Announces Promotion Winners

The 2023 “Win with WIX” installer promotion took place from June 27 through Aug. 25.

Raybestos Launches Updated Website

The website is designed for easier navigation with updated content and an overall sleek new design.

CRP Marks 40 Years of Pentosin Fluids in North America

CRP Automotive will mark the anniversary with specialty signage and featured products at AAPEX in Las Vegas, slated for Oct. 31-Nov. 2.

Walker Products Donates to CAWA Leadership Scholarship

Walker Products recognizes the importance of investing in the next generation of automotive professionals.