TRW Announces Range Extension For Its Premium Brake Pad Program

TRW Announces Range Extension For Its Premium Brake Pad Program

Applications cover a range of makes and models, including: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion and 2014 Lincoln MKZ.

WIXOM, Mich. – TRW Automotive Aftermarket has announced a range extension for its premium brake pad program in North America.
 
The company has added 17 new part numbers that will provide coverage for an additional 3 million late-model vehicles. This brings the total number of references in the program to more than 830 and covers more than 97 percent of the vehicles in operation in North America.
 
Applications cover a range of makes and models, including: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion and 2014 Lincoln MKZ.
 
“TRW is the global leader in the design, development and manufacture of OE safety systems, which we translate into a leading aftermarket range and service package,” said Mark Thorpe, TRW’s product and marketing group manager, TRW Aftermarket North America. “Our main objective is to support our customers with the highest quality product and to ensure the safety message reaches every level of the supply chain. By making sure that our range extensions are both timely and appropriate, and by listening to our customers to ensure that we get the right mix, the market can have complete confidence in TRW.
 
“We make it a priority to be first-to-market with new references in order to help our customers to grow their businesses. TRW has used its unrivalled engineering expertise as a leading OE brake systems manufacturer to ensure the brake pad program offers the most suitable friction formulation for each vehicle application to optimize safety and performance. Where appropriate, TRW includes installation hardware in the box, facilitating optimal installation and on-the-road performance," Thorpe added.
 
 
 
 

You May Also Like

Less Is More With Cordless Work Lights

There are huge safety and efficiency benefits of LED lights for your professional automotive service and repair customers.

In the case of cordless lights, there is a lot more, starting with more light! The light comes from Light Emitting Diode, or LED, technology. When they were first invented, LEDs were a revolutionary development of electrical science, affecting virtually every aspect of our lives.

Now LED lights are everywhere, and we’re all familiar with them, even in our homes, but the automotive industry has reaped the benefits as much as, if not more than, any other industry. Just like a diode, LEDs allow current flow in only one direction. When current, or electron flow occurs, photons are released.

Crow-Burlingame Names Richard Webster VP of Company Stores

Advancement shows company’s commitment to fostering internal talent and promoting professional growth.

MEMA Aftermarket Suppliers’ BMC to Host Summer Meeting

The Brake Manufacturers Council meeting will be held on May 31, in Naples, Florida.

AACF Announces Inaugural AACF Humanitarian Award

Sponsored by NEXUS North America, award nominations will be accepted until Feb. 1, 2025.

Advance Auto Parts, Worldpac Wrap Up STX 2024

Nearly 3,400 registrants attended STX in Nashville’s Gaylord Opryland Resort & Convention Center.

Other Posts

HDA Truck Pride Recaps 2024 Annual Meeting

The HDA Truck Pride community celebrated a successful year, adding more than 130 new North American locations.

GPC Acquires Largest US NAPA Independent Store Owner

MPEC, founded in 1938 and based in Rockford, Illinois, has 181 locations across the Midwest.

Schaeffler Group USA Expands Product Portfolio

Seventy new parts have been added to the INA, LuK and Schaeffler Bearings portfolios in the first quarter of 2024.

ACC Provides Sneak Peek into Conference Speakers

Industry leaders will share their knowledge on trends, strategies and innovations in automotive communications.