WIX Filters Exhibiting At Mid-America Trucking Show

WIX Filters Exhibiting At Mid-America Trucking Show

Founded in 1972, MATS is the largest annual heavy-duty trucking industry event in the world.


GASTONIA, N.C. – WIX Filters announced it is attending this week’s Mid-America Trucking Show (MATS) in Louisville, Ky. Members of WIX’s sales team will be participating in the March 26-28 show at booth no. 66164 in the West Wing of the Kentucky Exposition Center.

“WIX has a deep understanding of the over-the-road market, and MATS is a great opportunity to reconnect with our longstanding heavy-duty partners and meet with new industry contacts,” said Jeff Blocher, vice president of sales and marketing at WIX Filters. “This show is the perfect platform to share how our latest products and innovations are positively affecting this industry.”

Founded in 1972, MATS is the largest annual heavy-duty trucking industry event in the world. Held each year at the Kentucky Expo Center in Louisville, the show attracts more than 70,000 attendees and more than 1,000 exhibitors from throughout the United States and abroad. Attendees are able to efficiently research the latest products and services for their businesses and easily connect with the industry to stay informed on important equipment, regulatory and technological changes.

Preceding MATS is the Fleet Forum, a WIX-sponsored, one-day conference for fleet executives and heavy-duty/commercial industry VIPs. The forum combines the resources and expertise of two trucking publications and MATS to provide an in-depth look at the future of equipment and trucking.

“Being a part of Fleet Forum and MATS really expands our reach in the heavy-duty marketplace,” said Jennifer Gibson, brand manager for WIX Filters. “The conversations and interactions with industry thought-leaders will further reinforce WIX’s position as a leader in this space.”

Fleet Forum takes place from 11 a.m. to 6 p.m. on Wednesday, March 25 in the South Wing Conference Room, C203.


You May Also Like

Premium Guard Launches Three Redesigned Websites

Each website features a clean, intuitive user interface and a better navigation experience, Premium Guard said.

Premium Guard Inc. (PGI) has launched three redesigned websites.

Each of the refreshed designs features “a clean and intuitive user interface and are a clear reflection of the company’s commitment to innovation and customer satisfaction,” the company said.

“PGI is leaning into the future of the automotive aftermarket industry,” explained Anan Bishara, CEO of PGI. “Our emphasis is on putting customers first while providing accurate and comprehensive data, in a fresh, user-friendly design to ensure an end-to-end experience that helps the professional installer get the job right in a timely manner.”

Advance to Spin Off Worldpac as Company Reports Operating Loss

Advance also will divest its Canadian business and announced a $150 million cost-reduction program.

Counterman on Holiday

Counterman will send its regularly scheduled Thursday e-newsletter on Friday, Nov. 24.

Dana Receives MEMA Aftermarket Suppliers DEI Award

The association presented the DEI Award to Dana at AAPEX in Las Vegas.

Roger McCollum to Serve as UAF Chairman

McCollum replaces outgoing chairman Bob Egan, who has transitioned to the role of chairman emeritus for the foundation.

Other Posts

Philips Work Light Earns Best New Tool for Repairs Award

The Philips Xperion 6000 UV Pillar work light received the award from the Import Vehicle Community at AAPEX in Las Vegas.

Right to Repair Triumphs in Maine Referendum

At press time, more than 80% of Maine voters had answered “yes” to Ballot Question 4.

Fenix Parts Completes Acquisition of Brothers Auto Parts

Brothers is a full-service automotive recycler servicing the Indianapolis market.

WIX Filters Announces Promotion Winners

The 2023 “Win with WIX” installer promotion took place from June 27 through Aug. 25.