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Counterman has been serving auto parts jobbers, retailers and distributors since 1983.
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VIDEO: Selling Performance Parts

Last year, this growing segment was estimated to be worth more than $46 billion.

Counterman Staff
By Counterman Staff
Published:

When you’re selling performance parts, the first thing to do is figure out who is standing in front of you. Are they looking for speed, cornering or visual stimulation?

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There are countless niches that people get into. There are countless niches that people get into. Of course, there are all the old muscle-car guys, but there also are the tuners, the restomod guys, straight-line racers, road-course guys and on and on. Any or all of these gives you an avenue to proceed.

This video is sponsored by The Pronto Network.   

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The Importance of Measuring Brake Rotors

Learn about lateral runout (LRO) and disc thickness variation (DTV) and why new rotors and pads alone won’t always solve issues.

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Measuring brake rotors is critical to performing a pulsation free brake job. It doesn't matter if the rotors are new or old, they always need to be verified if they're within specification. Lateral runout or LRO is defined as an inaccuracy of the rotor's plates That does not allow them to rotate exactly in line with the flange. The rotor might have the same thickness, but the plates around the flange move up and down. In layman's terms, it's a wobble in the rotor. The wobble can be changed by machining the rotor to match the same plane using an on the car brake life. Replacing the rotor will not solve the LRO problem. LRO will not cause piston movement, but rather caliper body movement. This movement causes the brake pad to make contact with the high spot of the rotor and wear. This wear can cause changes in thickness to that area of the rotor.

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