By aftermarketNews staff
SAN ANTONIO — Dale Hopkins, vice president information technology for Aftermarket Auto Parts Alliance (Alliance), has announced the creation of a new position and the addition of a new employee – Doug Wiggin, who will serve as the group’s new e-commerce solutions director.
Wiggin comes to the Alliance with 30 years of experience in the automotive aftermarket. During his lengthy career, Wiggin managed IT operations, software development, eCatalog design and communications architecture integration.
In this newly created position, Wiggin will provide the overall guidance and structure for creating and maintaining the e-commerce roadmap to ensure that IT initiatives align with the architecture that provides maximum return on investment to Alliance shareholders.
Working closely with Alliance information technology business partners, Wiggin will coordinate the development of highly competitive integrated supply chain solutions. He will drive the Alliance standards with Auto Value/Bumper to Bumper parts store and warehouse platform providers to expand e-catalog capabilities and connectivity.
