Crow-Burlingame Names Continental Battery Vendor of the Decade

Crow-Burlingame Names Continental Battery Vendor of the Decade

The award came on April 13 during Crow-Burlingame’s 2019 Vendor Show of the Decades, as part of the company’s centennial celebration in Little Rock, Arkansas.


Left to right: Ronnie MacCaslin, market development manager, Continental Battery; Bill Schlatterer, CEO, Crow-Burlingame; Danny Coffman, director of major accounts, Continental Battery; Eric Royse, president and CEO, Continental Battery; Fletcher Lord III, president, Crow-Burlingame; Fletcher Lord Jr., chairman of the Board, Crow-Burlingame; Brandon Hartman, market development manager, Continental Battery; and Luis Carbonell, director of major Accounts, Continental Battery.

Crow-Burlingame/Bumper to Bumper recently awarded its Vendor of the Decade honor to Continental Battery.

The award came on April 13 during Crow-Burlingame’s 2019 Vendor Show of the Decades, as part of the company’s centennial celebration in Little Rock, Arkansas.

With the award, Crow-Burlingame/Bumper to Bumper is recognizing Continental Battery’s outstanding support in sales and marketing; category-leading fill rates; and innovative approach to growing its business, such as dedicated field marketing and merchandising teams.

“We are delighted and thankful to Crow-Burlingame Co./Bumper to Bumper in receiving this recognition. This award reflects the teamwork from the Continental Battery team in servicing its customers and going above and beyond their expectations,” said Eric Royse, president and CEO of Continental Battery. “We take this opportunity to congratulate Crow-Burlingame Co. /Bumper to Bumper in achieving an impressive centennial milestone as a family owned company and look forward to the continuation and evolution of our great partnership in the hands of a new generation.”

Dallas-based Continental Battery has more than 400 dedicated employees specializing in the distribution of batteries and related accessories for motive and stationary applications. The company owns and operates a distribution network of 51 logistics centers in the United States.  

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