Raybestos Social Media Campaign Talks Shop
As part of its new national promotion for Raybestos Brakes & Chassis parts, Affinia Global Brake & Chassis has developed a progressive promotional microsite and social media campaign.
The Great Aftermarket Auto Parts Catalog Debate Continues
s. Their organization is comprised of the people who take all the parts information and funnel it into the format you use at the counter, whether it’s in paper form or electronically. Prior to going to Texas, I took a little, unscientific poll about how parts pros feel about e-catalogs. I know how pretty much
Hollywood Hot Rods to Build Raybestos Brakes Roadster Pickup
BURBANK, Calif. — Josh Russell, director of sales and marketing at Affinia Global Brake & Chassis, manufacturer of Raybestos Brakes & Chassis products, has announced that the Raybestos brand is sponsoring the build of a traditionally inspired 1932 Ford hot rod roadster pickup. The Raybestos Roadster Pickup (RPU) will be given away to one lucky
There’s a new cat on the scene
MEMA takes major stake in OptiCat LLC
Wix Filters Sets Product Development Record
WIX Filters, a member of the Affinia Group family of brands, developed 414 new part numbers in 2009, shattering its previous high mark of nearly 100 new filters developed in 2008.
2009: A Look Back at Distribution Influences, ‘The Clunkers’
At the beginning of each year, we review what were the top influences or events on automotive aftermarket parts distribution during the year that just ended. We gauge this by reviewing the most-read stories from our sister
e-newsletter, aftermarketNews.com.
ENGAGED IN THE INDUSTRY: 2009 Counter Professional of the Year, Thomas Dayton
If you ever want to know Thomas Dayton’s level of dedication to automotive aftermarket parts distribution, just drive behind his pickup truck or send him an email.
17th Annual Technical Forum: Rotors
Counterman magazine presents 15 technical and sales topics in an easy-to-read question-and-answer format for the magazine’s annual Technical Forum. This article appeared in the August 2009 issue.
Counter Professionals Selling Raybestos Brand Products to be Rewarded at Rookie Celebration
Charlotte trip offers opportunity to meet, greet and eat With NASCAR rookies.
More Business? Bring It On
The aftermarket could begin to experience an unprecedented windfall in the next few months. What’s happening? Thousands of new car dealerships — at least 3,000 of them — are slated or are expected to close. The financially strapped car manufacturers are looking to thin the ranks of the car dealerships because during these economically challenging