19th Annual Technical Forum: Friction
What are the latest trends in brake friction materials?
19th Annual Technical Forum: Oxygen Sensors
What are Air/Fuel sensors, and how do they differ from ordinary Oxygen Sensors?
19th Annual Technical Forum: Shocks & Struts
What are loaded strut assemblies, and why should I recommend them to my customers?
Innovative TRICO InSites Program Uses SmartPhone Technology to Simplify Wiper Selection and Promote Retail Sales
TRICO has partnered with Advance Auto Parts to be the first to offer this technology on a retail planogram.
The Lube Center Becomes Mighty Distributor
NORCROSS, Ga. – Mighty Distributing System of America has announced a new distribution partnership with a prominent Maryland-based quick service group. Mighty is a Norcross, Ga.-based franchisor with 111 franchises in 41 states, supplying aftermarket products and inventory control services exclusively to automotive professionals since 1963. Mighty-branded products include filtration, wipers, lighting products, batteries, brake
Keep It Simple Stupid (K.I.S.S.) — And Listen
By Scott “Gonzo” Weaver An older gentleman came to the shop with wipers that would not turn off. This customer was insistent that it had to be a serious malfunction. He was so sure of himself that it made me think there was something seriously wrong with the car. If it was going to be
Technical Sales Skills: Lighting Is Vital For Safe Vehicle Use
The average customer looking to replace a burned-out brake light or other light wants to find it fast, fairly priced and easy to install.
Technical Sales Skills: New Innovations Have Changed Replacement Intervals For Belts, Hoses
Improved materials such as EPDM have eliminated the need to replace things like timing belts and serpentine belts at low mileages.
Technical Sales Skills: Opportunities Abound For Replacement O2 Sensor Sales
Read up on essential products in our annual technical sales seminar section. We review 12 products you need to know better to move products. Brakes Fuel Pumps Gaskets Batteries Wipers Catalytic Converters Shocks Engine Management Lighting Belts and Hoses Oxygen Sensors Antifreeze Oxygen sensors are one of the most commonly replaced engine sensors. A
Technical Sales Skills: Antifreeze Has Evolved Over The Last Several Years
Read up on essential products in our annual technical sales seminar section. We review 12 products you need to know better to move products. Brakes Fuel Pumps Gaskets Batteries Wipers Catalytic Converters Shocks Engine Management Lighting Belts and Hoses Oxygen Sensors Antifreeze Like most product categories, the shelf space required to stock all the
