Questions & Answers
Where do technicians go to find answers? They often head straight for their trusted parts professional, a multi-skilled business partner who seems to have all the answers.
Six Steps to Knock-Out Service
Want to knock out your customers with first-rate service? Here are six ways to wow your professional customers.
Cooling Off
They just don’t make those air conditioning systems like they used to – they make them better and more complicated. Technical Editor Larry Carley discusses the detailed characteristics of today’s climate-control systems.
When Are Technicians Willing to Train?
Technicians won’t attend training during the day (they’re working). They won’t attend training at night either (they’re tired). So when will technicians attend training?
Seeing Clearly
Most people realize the importance of being able to see the road ahead clearly when driving in wet weather. Thats why windshield wipers were invented in the first place.
Cooling Off
It’s summer and that means two things – hot weather and increased sales of cooling parts.
Advertising Dollars and Sense
Last month, we looked at the concepts of marketing and advertising and how they can be applied to a parts store (Improve Your Store Marketing, page 46). Now that we’ve identified the importance of advertising, you’ll need to create an advertising budget so you can begin determining the dollars necessary to put your parts store
Smooth Sailing — Steering, Suspension and Ride Control
Chassis parts may not be a high-volume category in the aftermarket, but sooner or later most chassis parts do wear out and have to be replaced. The question is, when?
Antilock Brake System
Antilock brake systems have been around since the mid-1980s and are now offered as standard equipment or as an option on most vehicle makes and models.
Selling the Complete Lube, Oil and Filter Job
Maintenance is the key to longevity. Your mother knew what she was talking about when she nagged you to brush your teeth after every meal. And to eat your vegetables. And to change your underwear daily whether you thought it was necessary or not. She knew that if you took good care of yourself, you’d