Price or Quality: Which do Technicians Want?
While technicians say they want quality, all too often their sourcing tends to focus too much on price. So between price and quality, which is more important?
Are Your Cooling System Sales Hot or Cold?
Understanding the system and all its products will help your customers keep their cooling systems running cool as a cucumber.
Finding the ‘Best’ Training
Training is among the most important aspects of the parts and service business. This four-part training series examines the ins and outs of world-class store training.
Selling Ride Control Products: The Shocking Truth
Here is the shocking truth: 70 percent of people think the primary function of shocks and struts is to provide a comfortable ride. That’s probably why they place such a low priority on replacing worn shocks and struts. Only 21 percent of the people surveyed recognized the fact that new shocks and struts can improve handling and driving safety.
Cooling Off
They just don’t make those air conditioning systems like they used to – they make them better and more complicated. Technical Editor Larry Carley discusses the detailed characteristics of today’s climate-control systems.
Battery Science
The battery is one of the most important components on a vehicle today. It provides the amps needed to crank and start the engine, and it stores the voltage that runs everything from the ignition system and fuel injectors to the vehicles lights and all of its electrical accessories. Lead-acid batteries have been around since
Electronic Accessibility
As electronics and computer controls advance in technology, the real issue for the aftermarket is the ability to repair these systems.
Antilock Brake System
Antilock brake systems have been around since the mid-1980s and are now offered as standard equipment or as an option on most vehicle makes and models.
Automatic Climate Control
Automatic temperature control is yet another evolution in the constantly changing climate control system.
Safe and Stable
Safety and stability. That’s what most motorists want when they get behind the steering wheel of their car or truck. And when the suspension doesn’t live up to their expectations, they usually realize repairs or upgrades may be needed.