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Where Have All the Students Gone?

Automotive Career Week is a program sponsored by the National Automobile Dealers Association (NADA), and is not affiliated in any way, shape or form with any part of the automotive aftermarket. Hooray for them. Shame on us.

Is The Aftermarket’s Future Safe?

A day at a German test track – or a drive through your own hometown – shows the aftermarket must keep up with technology.

On a Mission

Keep an eye out for the next issue of Counterman. It will include an all-new product-specific technical training series.

No More Countermen?

Saying that technology will replace the parts professional is sort of like waiting for the paperless office. Not gonna happen.

Lowes Knows!

Want more customers? Grow your own! Lowes uses training as a way to increase sales. Now, Advance is getting in on DIY education.

New Congress, New Challenges

While the aftermarket is involved in multiple legislative battles, there are three that are front and center on the industrys priority list: Motor Vehicle Owners Right To Repair, Asbestos Litigation Reform and Association Health Plan Legislation. A new Congress is like a new baseball season – everyone in Washington has high hopes that their issues

April is National Car Care Month

Your place of business can help create better customers through National Car Care Month activities. A customer whos well informed about automotive maintenance is a better customer, which is why the aftermarket appreciates promotional efforts that educate motorists. The Car Care Council offers a valuable educational and promotional tool with its improved National Car Care

Reeling from Returns

The Top Seven Reasons Technicians Return Product – Causes & Cures