Business as Usual?
Columns come from lots of places. Sometimes something happens that is so upsetting or so compelling I have to write about it just to get through it — or past it. Other times something happens and there is an obvious lesson that I feel is important for both of us to consider, important enough to
Our Business Relationships are Like Dominoes
Last night was special. My wife was “out.” I was “in.” Neither of our two grown children was in crisis and it looked like I could do just about whatever I wanted to. As luck would have it – and, despite the fact that I have access to more than 200 stations through my super-duper,
Stocking & Selling Reman Parts
Remanufactured parts have long been a more affordable alternative to new parts. Historically, reman parts typically sell for 25 to 40 percent less than comparable new parts. The price difference is a strong sales incentive, especially for do-it-yourselfers who are trying to save money on repairs. But now there’s a new angle to selling reman parts: they’re also “green.”
Don’t Ignore Lost Sales, APA Members Hear at Annual Conference in Texas
SAN ANTONIO — Parts professionals can no longer ignore lost sales, attendees at Automotive Parts Associates’ (APA) annual conference in San Antonio heard March 6-8. The confluence of reduced consumer spending, a lagging economy and automotive industry doldrums mean aftermarket professionals must capitalize on every customer interaction to make the sale, said Jeff Levine, chairman
Annual Technical Training Seminars
Every April, Counterman presents the annual Technical Sales Seminars. This year’s seminar series provides the technical details on 12 essential product categories.
Another Return? Who’s at Fault Here?
Returns are part of running a parts distribution business. But shouldn’t technicians be somewhat responsible for the product they return? As it turns out, the answers depends on the situation.
12th Annual Tech Forum
Your customers have the questions, and youre the ones they look to for the answers. This month, Counterman presents some of the issues surrounding many important product categories. Air Conditioning Q. Is the retrofit market still hot? A. According to a recent survey by the Mobile Air Conditioning Society (MACS), approximately 40 percent of the
Dealership Parts Departments and Parts Sourcing Decisions
Are you being one-upped by your local dealership parts department?
Technical Sales Seminar
Make The Sale! This month, Counterman presents one of its more popular annual Features: Counterman’s Technical Sales Seminars. As in past years, we again present technical and sales information written to help parts professionals better understand what they are selling and ways to be better at selling them. The Technical Sales Seminars are full of
