Selling the ‘Maintenance Free’ Ignition System
What does maintenance free really mean? When it comes to ignition systems, theres still plenty of maintenance to do.
Prevention is Always Cooler than the Cure
Whether a vehicle is powered by a gasoline engine or a diesel engine, they both need a cooling system to keep the engine from overheating. Almost a third of the energy thats released in the combustion chamber is absorbed by the engine and cooling system as waste heat. Its enough BTUs (British Thermal Units) to
The Tricks of the Trade
The words I most fear (OK, maybe fear is a bit strong) on the telephone are,"I have a really good customer who…" Never have these words begun a sentence that ended with "wanted to compliment you on being a good supplier" or "appreciates the quality and service of the products you deliver." For a supplier,
Technical Sales Seminar
Make The Sale! This month, Counterman presents one of its more popular annual Features: Counterman’s Technical Sales Seminars. As in past years, we again present technical and sales information written to help parts professionals better understand what they are selling and ways to be better at selling them. The Technical Sales Seminars are full of
Parking Lot Diagnostics
Can more auto parts be sold by retrieving a diagnostic trouble code from an electronic memory? Many folks throughout the auto parts distribution industry certainly seem to think so.
Ignite Your Sales
It should be obvious that the internal combustion engine and the starting, charging and ignition parts that make it go will be around for a long time to come. Your grandchildren may be zipping around in high-tech vehicles propelled by electric motors, fuel cells and hydrogen gas, but for the next 20 years or so,
The Science of Fuel Delivery
One of the first things you have to learn abouot fuel delivery is the role of the air/fuel mixture on combustion, emissions and performance. To better understand what’s going on, you need a short lesson in the chemistry of combustion. Chemistry is a pain – but if there’s no pain, there’s no gain, and you
The Modern Diagnostic Process
Just before the beginning of the 20th century, Sir Arthur Conan Doyle’s famous fictional detective, Sherlock Holmes, revolutionized criminal investigation by using the scientific process to arrive at a factual, rather speculative, outcome. For the past decade, a similar revolution has been taking place in the automotive service industry. Today, a new type of technician
ASE P2 Test Prep
On November 7, parts professionals around the nation will put a pencil to paper to test their real-world knowledge of the parts business. Counterman presents this technical information, based exclusively on ASE’s P2 ‘task list,’ that should help you be more confident when testing day arrives.
ASE P2 Test Prep: Fuel System
Information to help parts professonals pass the ASE P2 test.