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So You Wanna Win A Tesla?

The automotive aftermarket excels at creating promotions that drive sales and build customer engagement.

Tesla Giveaway Automotive Aftermarket
AAPEX 2021 Announces Housing And Registration Details

Housing for this year’s event will open in early March.

Federated Announces ‘Be A Federated Fan’ Contest Winners

Both winners will watch the NASCAR Federated Auto Parts 400 from a luxury suite at Richmond Raceway.

APA Announces 2020 ‘Harley-Davidson Giveaway’ Winners

The 2020 promotion featured a grand-prize Harley-Davidson Iron 1200 Sportster and three runner-up $1,000 cash prizes.

Women In Auto Care Announces Communications Award Winners

The awards celebrate the communication and marketing achievements across 35 categories in business-to-business and business-to-consumer markets throughout the auto care industry.

Staying Connected In The Year Of COVID-19

Marketing leaders from six top aftermarket companies talk about their communication strategies this year.

Federated Auto Parts Marks NASCAR Milestone With Federated 400

The race marked Federated’s 25th consecutive year of involvement in NASCAR.

The Group Honors Top Supplier Partners

The Group recognized supplier partners for exceptional support as well as the Outstanding Vendor of the Year award.

Fisher Auto Parts Launches ‘Vision 2020’ Promotion

The promotion runs through Sept. 30.

Automotive Parts Associates Awards Spring Promotion Winners

The grand-prize winners were awarded the cash equivalent for the all-expenses paid trip to Nashville for the 2020 CMA Fest.