Advance Auto Parts CFO Tom Okray Leaving Company
Okray is leaving the company “to accept an executive role with a global, publicly traded company outside of the aftermarket parts industry,” according to Advance.
Fel-Pro Gaskets Taps Mike Rowe For Consumer Awareness Campaign On Vehicle Fluid Leaks
Fel-Pro Gaskets has launched a comprehensive consumer awareness campaign aimed at helping vehicle owners identify minor oil, coolant, transmission fluid or other leaks that could lead to more expensive repairs down the road.
PEAK Unveils New Coolant Marketing Campaign Featuring John Force
The campaign will educate consumers about simple steps they can take to prevent unnecessary breakdowns and repairs.
MAPA Announces 2018 Lifetime Achievement Award Recipient: Fred Bunting, Auto-Wares Group Of Companies
Fred Bunting is a third-generation auto parts person and some say he came out of a muffler box. He started working in the family automotive aftermarket business at age 14.
K-Seal Launches Radio Campaign To Drive More Traffic To Stores
K-Seal distributor Solv-Tec has launched a radio campaign aimed at raising the profile of K-Seal with the motoring consumer.
Streamlight Introduces Stylus Pro COB, A Compact USB Rechargeable Work Light
Measuring only 6.64 inches in length, the Stylus Pro COB weighs 2.2 ounces, the company says.
Bosch Drives Feeling In New Sensory Campaign For ICON Beam Windshield Wiper Blades
The new campaign will highlight the chaos and stress that occurs when driving in extreme weather, paired with the sense of calm and confidence once certainty is restored.
DENSO Invests In Mobility As A Service Company Ridecell
Ridecell technology provides an easy platform for automakers, auto dealerships, and other new mobility providers to launch and operate mobility solutions, such as carsharing or ridesharing programs.
Dana Announces ‘A Better Way Campaign’ At AAPEX
The new campaign is designed to provide a better customer experience for customers using the Victor Reinz and Spicer brands in the aftermarket.
New Bar’s Leaks Oil Seal Permanently Fixes Oil Leaks And Burning Oil, Company Says
Bar’s Leaks Oil Seal Engine Oil Burning & Leak Repair addresses all minor to moderate oil leaking, burning and consumption problems, according to the company.
