When you’re selling performance parts, the first thing to do is figure out who is standing in front of you. Are they looking for speed, cornering or visual stimulation?
There are countless niches that people get into. There are countless niches that people get into. Of course, there are all the old muscle-car guys, but there also are the tuners, the restomod guys, straight-line racers, road-course guys and on and on. Any or all of these gives you an avenue to proceed.
This video is sponsored by The Pronto Network.