Casey Mears' Crew Chief Robert 'Bootie' Barker Earns Career-First MOOG Problem Solver Of The Race Award At Daytona

Casey Mears’ Crew Chief Robert ‘Bootie’ Barker Earns Career-First MOOG Problem Solver Of The Race Award At Daytona

The MOOG award is presented following each Sprint Cup contest to the crew chief whose car has posted the greatest second-half improvement in average lap time while finishing on the lead lap.

MOOG-NASCAR

SOUTHFIELD, Mich. – Casey Mears and Robert “Bootie” Barker, driver and crew chief, respectively, of the No. 13 GEICO Chevrolet SS, earned one of the final spots in the starting grid for Sunday’s Daytona 500 thanks to another driver’s last-second pass in Thursday’s 150-mile qualifier. On Sunday evening, they were celebrating an impressive top-10 finish in NASCAR’s most prestigious event as well as Barker’s career-first “Problem Solver of the Race” award from MOOG, Official Steering and Suspension of NASCAR.

The MOOG award is presented following each Sprint Cup contest to the crew chief whose car has posted the greatest second-half improvement in average lap time while finishing on the lead lap. The MOOG-equipped No. 13 Chevrolet, owned by Germain Racing, delivered a race-best 0.112-second improvement as it picked up 35 positions overall to finish sixth at Daytona. MOOG Steering and Suspension is a brand of Federal-Mogul Motorparts, which is a division of Federal-Mogul Holdings Corp.

Mears and Barker, who blew an engine early in their 150-mile qualifier, edged into the Sunday’s starting field based on 2014 Cup Series points as well as Ricky Stenhouse Jr.’s final-lap pass of Brian Scott in the Thursday night event. Regardless of how they qualified for Sunday’s “Great American Race,” the 13 team made the most of the opportunity, with Barker’s strategy focused on staying clear of contact in the early going and then driving toward the front over the final 40 laps. With the help of precise adjustments to the car’s MOOG-equipped chassis, Mears was running strong in 18th position on Lap 161. The 13 car improved to 12th just five laps later and cracked the top 10 with 18 laps to go. Mears was closing in on the top five when the field was frozen following a final-lap accident.

“Bootie and Casey had a perfect restrictor plate strategy and when the time came, they had the power and handling to make a strong move toward the front,” said Tim Nelson, director of motorsports for the MOOG brand and Federal-Mogul Motorparts. “A big part of the problem-solving process at tracks like Daytona and Talladega is to stay out of trouble early and focus on making your car better through smart chassis adjustments and great pit performance. Bootie and the Germain racing crew were outstanding today.”

The preferred choice of professional technicians and NASCAR crew chiefs, MOOG is in its 50th year of Cup competition. The brand also sponsors the $100,000 “Problem Solver of the Year” award, presented to the crew chief with the best overall performance throughout the 36-race Sprint Cup season. MOOG parts have been the choice of every Cup Series champion since 1966, an unprecedented 49-year winning streak.

To learn more about MOOG products, contact your MOOG Steering and Suspension supplier or visit the technician-focused www.moogproblemsolver.com website. Like MOOG on Facebook at https://www.facebook.com/moogproblemsolver and follow the brand on Twitter for product updates and special promotions.

You May Also Like

Customer Service: How It’s Done

Customer service should be your number one priority, and it all starts with the greeting.

This is always an important topic to discuss, because I consider excellent customer service one of the most important tools you can have to earn trust, respect and repeat business from the customers that come through your door. Whether that customer is do-it-yourselfer from across town or the professional repair shop across the street, your business depends on a solid relationship.It’s a subject that I am passionate about, and it’s one that many people are losing touch with. Whether you are communicating to someone in person, on the phone or using some type of social media, good customer service and bad can both exist. You can’t afford the latter, so this is the first in a series of topics which can and should be shared from the front of the shop to the back. No matter which role you hold, you represent the shop and yourself. Customer service should be your number one priority.First on the list is the greeting. From the second a customer walks in the door, they need to know you appreciate them coming in and how important they are to your business. First impressions are everything and here’s the correct way to do it each and every time: look them directly in the eye, smile and say hello!Of course, you can say “Good morning” or “Welcome to Joe’s Autocare,” but it should be a formal greeting and the most important thing is that you have smiled, looked them in the eye and recognized that they have walked through the door.You should always retain a formal greeting until you are on a first-name basis with a customer. Only once you have established that level of relationship is it OK to use the less formal greeting of “Hi,” followed by the person’s name.This greeting does more than just indicate respect and appreciation for someone walking through the door. Most likely there are customers both new and old who are in earshot of your conversation. For newer customers, this continues to build rapport and reinforce their positive view of your shop; they see that you demonstrate respect and treat everyone in the same manner. For repeat customers, even ones that have been coming for years, the greeting is important because the way you treat them is the reason they continue to come.And when a long-time customer comes in and you greet them with “Hi [First Name],” this indicates your appreciation for them and that you’re glad to see them as a person, more than just a customer. New customers that witness this will see that your repeat customers are comfortable enough to be on a first-name basis, another indication of the trust they have in you.

MEMA Launches At-Home REPAIR Campaign

The next step in the campaign to get the REPAIR Act passed is to get aftermarket suppliers involved.

Shaw Assumes Leadership of MEMA Original Equipment Suppliers

Collin Shaw succeeds Julie Fream who served 10 years in the position.

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

Schaeffler Publishes 2023 Sustainability Report 

Schaeffler was awarded an “A” score in the climate change category for 2023 by the global non-profit environmental organization CDP for corporate transparency and performance.

Schaeffler Sustainability Report

Other Posts

Introducing ‘Sustainability by Schaeffler’ on Counterman.com

In the weeks and months ahead, stay tuned for more sustainability content from Schaeffler and Counterman.

Schaeffler Sustainability
Jacki Lutz Named Content Director at Auto Care Association

Lutz will be tasked with leading a cross-functional and multimedia content strategy, development and execution across all platforms.

Jacki Lutz Auto Care
Auto Care Association Certified as a Great Place to Work

“This prestigious award is a testament to the association’s commitment to creating an inclusive, supportive and dynamic work environment for its employees,” Auto Care said.

HD Repair Shops Report Increases in Counter Sales, Labor Rates

The data comes from a Fullbay report published in partnership with ATA’s Technology and Maintenance Council.

Heavy Duty Repair