MILTON, Ga. Exide Technologies has announced a new supply agreement with Truck Pride Partners LLC. Exide has been designated as the preferred vendor for the Truck Pride Partners battery line.
Truck Pride Partners LLC is one of the largest heavy duty parts distribution and marketing organizations in North America. Truck Pride Partners LLC was recently formed from the dissolution of the former program distribution group Independent Warehouse Distributors LLC.
While Exide has had a long-time supplier relationship with the original Truck Pride organization, this new agreement marks the first time that Truck Pride has selected a sole preferred battery line supplier. Exide will supply a full aftermarket line, including automotive, heavy duty, marine, golf cart, electric vehicle, lawn and garden and power sport products.
The two-year agreement includes Exide- branded and Truck Pride private label batteries sold in the U.S. and Canada. “This initiative in the area of product management was a critical strategy, allowing the new Truck Pride Partners to strengthen ongoing vendor relationships,” said product committee chairman and member Bruce Greer.