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Trico Products Releases 2014 U.S. Application Guide

The 264-page compilation provides wiper blade and washer pump details for 39 new part numbers including the TRICO Sentry hybrid wiper blade, which will be released in late spring.

Trico Products Urges Drivers To Match Seasonal Maintenance With Daylight Saving Time

Daylight Saving Time provides a natural cue for re-evaluating vehicle maintenance as it relates to seasonal change, and Trico Products urges drivers to prepare their vehicles for spring weather.

Trico Products Receives O’Reilly Auto Parts Marketing Award

The award recognizes vendors that provide advanced support across all O’Reilly Auto Parts marketing efforts for concentrated customer traffic and sales tactics in print, radio, social media, mobile, in-store display and promotions.   ROCHESTER HILLS, Mich. – Trico Products was presented with the Marketing/Advertising Award from O’Reilly Auto Parts on Feb. 1 at the O’Reilly Auto

TRICO Distributes New 2009 Automotive Application Guide

TRICO Products announces the distribution of the TRICO 2009 Automotive Application Guide. TRICO Products, one of the world’s largest manufacturers of wiper blades and systems announces the distribution of the TRICO 2009 Automotive Application Guide. The 328-page guide represents Trico Products’ unrelenting commitment to customers and their business prosperity. The guide is generously distributed to

TRICO Exact Fit Line Expanded to Address New Trend in Rear Wiper Blade Design

There’s a new trend in rear wiper blade design, and TRICO has expanded its Exact Fit line to address the future of aftermarket sales. The vast majority of today’s rear wiper blades are molded to look like an integral part of the rear wiper arm. TRICO engineers have developed eight unique rear wiper blades that

Trico Products Reminds Drivers To ‘Change Your Clocks, Change Your Blades’

Daylight Saving Time ends on Nov. 3. ROCHESTER HILLS, Mich. – Trico Products reminds drivers about winter preparation with the TRICO “Change Your Clocks, Change Your Blades” campaign as Daylight Saving Time ends on Nov. 3. The campaign will help drivers as they prepare their vehicles for changing seasons. “As a world leader in wiper blade

Trico Products’ Fall Campaign Integrates New Online, Geo-Targeted Ad Strategy

Trico Products will launch a new advertising campaign this fall that integrates television, radio, mobile and new online media to promote its wiper blade technology among a more specific, targeted demographic. ROCHESTER HILLS, Mich. – Trico Products will launch a new advertising campaign this fall that integrates television, radio, mobile and new online media to promote its

Trico Products To Expand TRICO Exact Fit Rear Blade Line

Available in August, the wipers will be offered in five arm designs including V-Notch, Cross Pin, Push Button, Pinch Tab and Trunnion. These new additions to the TRICO Exact Fit wiper blade line will expand coverage to an additional 2.2 million vehicles on the road today that are equipped with a rear beam blade.

Trico Products Receives O’Reilly Auto Parts Vendor Of The Year

The award recognizes vendors who have offered exceptional business partnership across all operational areas of O’Reilly Auto Parts.

TRICO Refreshes 2013 U.S. Application Guide

The 248-page guide contains detailed listings of wiper blades and washer pump product lines, an interchange guide and a complete directory of retail merchandisers and cabinets.