Dayco Unveils New Packaging For Automotive Aftermarket, Heavy-Duty Product Lines
Features of the new packaging include a redefined black and blue glossy appearance, upgraded print board, detailed belt rib style (depending on the part number) and in-depth routing diagrams. In an effort to add value to its tensioner packaging, Dayco says QR codes are being printed on the packaging for instant access to the company’s detailed installation videos.
Dayco Receives Shipping Performance, Manpower Support Awards At Aftermarket Auto Parts Alliance Winter Meeting
During the presentation of annual supplier awards, which are voted on by the shareholders of the Alliance, Dayco was presented with both the 2012 Outstanding Manpower Support Award and the 2012 Outstanding Shipping Performance Award.
Executive Interview With Robert Christy, Director Of Marketing, Dayco Products
Robert Christy is the director of marketing for the North American Aftermarket division of Dayco Products. In that capacity, he is responsible for all marketing and category management activities for the automotive aftermarket. In this exclusive Executive Interview, Christy talks about Dayco’s new VIN-scanning app and the use of other technologies in the aftermarket today.
Dayco Releases VIN Scanning App
The new Dayco app offers access to a comprehensive application catalog along with an innovative new feature – the VIN scanner. Whether you are a professional mechanic, DIYer, or work in a parts store, you can search for Dayco parts by application, VIN number or competitive interchange, Dayco says.
Dayco Establishes Memorial Scholarship To Honor The Late Donald G. Bethune
Dayco has initiated the fund with a contribution of $5,000 for scholarships designated for students pursuing careers as automotive technicians.
OBITUARY: Donald G. Bethune, Former Dayco President
During his career, Bethune held the position of chairman of the Automotive Industries Association (AIA), was involved with the Automotive Warehouse Distributors Association (AWDA) and also received multiple accolades for his distinguished service and contributions to the automotive industry.
Dayco Launches Fourth Annual Pick-a-W Online College Basketball Promotion
The March madness online bracket contest is available to all professional technicians and jobber and WD employees in the automotive aftermarket.
Dayco Unveils New Interactive Packaging
TULSA, Okla. – Dayco has announced it is leading the innovative advancements in the aftermarket with the launch of new interactive tensioner packaging. Dayco’s new tensioner label will now incorporate QR technology on many of the part numbers. Robert Christy, Dayco director of marketing, said, “Dayco’s strategic focus is to continue to add value to
Ed Rammel to Assume Helm at Dayco Automotive Aftermarket Group
TULSA, Okla. — Jim Orchard, co-CEO of Dayco Products LLC, announced that Ed Rammel will assume the role of president of the Dayco North American Automotive Aftermarket Group, effective Sept. 1. Rammel will replace Dennis Welvaert, who has announced his retirement effective Aug. 31. Rammel has more than 35 years of experience in the automotive
Dayco Launches Third Annual Pick-a-W Online College Basketball Promotion
TULSA, Okla. — Dayco has announced the launch of its third annual Dayco Pick-a-W promotion, which kicks off the spring preventative maintenance season. Two years ago, Dayco developed an online bracket contest for the NCAA March college basketball tournament, which the company said proved to be a great success. This promotion is available to all