What Do Your Customers Need to Know About Motor Oil?

What Do Your Customers Need to Know About Motor Oil?

As engine technology evolves, motor-oil specifications are evolving right along with it.

It’s safe to say that most vehicle owners – OK, hopefully many vehicle owners – are aware that changing the oil and filter based on the recommended service intervals is one of the most important things you can do for the health and longevity of an engine.

But if that’s the extent of their knowledge – and if their mentality is “just give me the cheapest oil you have” – that’s a great opportunity for you to provide some education. 

And there’s plenty to talk about in this category beyond the importance of regular oil changes.

This video is sponsored by The Pronto Network.    

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