FRAM, TRICO Donate To Cal FIRE Benevolent Foundation
The donation benefits the families of firefighters who are supported by the charitable organization.
TRICO Preps Drivers For ‘Raining Cats And Dogs’ Weather
The campaign reinforces the importance of safe, clear driving visibility, even in the harshest weather metaphors.
Trico Products Introduces Universal Rear Beam Wiper Blade Program With TRICO Rear
The TRICO Rear program includes an advanced connection system that reduces SKU count from 27 to 11, while increasing coverage and consolidating space.
Trico Products Launches TRICO Maxx Extended-Life Beam Blades
The TRICO Maxx beam blade program is supported by a national advertising campaign that features a reliable and trusted dog named Maxx.
TRICO Releases Updated 2019 US Automotive Application Guide
Designed for automotive technicians, counter professionals and consumers, the guide provides details on all TRICO wiper blades and other offerings, which are listed by product line, vehicle year, make and model.
TRICO Releases Professional-Grade Wiper Blade Line
The new line features an innovative “one-fit” connection system, eliminating the need for adaptors.
Trico Expands Exact Fit Wiper Blade Lineup
Trico Products Corp. announced that it has added nine new part numbers to the Trico Exact Fit wiper blade line.
TRICO Encourages Preventative Wiper Blade Maintenance Through National Big Game Campaign
The campaign will reinforce the importance of preventative wiper blade maintenance in order to enhance driver visibility, the company says.
TRICO Distributes New 2009 Automotive Application Guide
TRICO Products announces the distribution of the TRICO 2009 Automotive Application Guide. TRICO Products, one of the world’s largest manufacturers of wiper blades and systems announces the distribution of the TRICO 2009 Automotive Application Guide. The 328-page guide represents Trico Products’ unrelenting commitment to customers and their business prosperity. The guide is generously distributed to
Trico Products Reminds Drivers To ‘Change Your Clocks, Change Your Blades’
Daylight Saving Time ends on Nov. 3. ROCHESTER HILLS, Mich. – Trico Products reminds drivers about winter preparation with the TRICO “Change Your Clocks, Change Your Blades” campaign as Daylight Saving Time ends on Nov. 3. The campaign will help drivers as they prepare their vehicles for changing seasons. “As a world leader in wiper blade
Trico Products’ Fall Campaign Integrates New Online, Geo-Targeted Ad Strategy
Trico Products will launch a new advertising campaign this fall that integrates television, radio, mobile and new online media to promote its wiper blade technology among a more specific, targeted demographic. ROCHESTER HILLS, Mich. – Trico Products will launch a new advertising campaign this fall that integrates television, radio, mobile and new online media to promote its