Training Opportunities for Service Advisors

Training Opportunities for Service Advisors

Learn about the different resources available to educate service advisors on sensors and ignition components.


In this episode of Shop Squad’s “Now You Know” podcast series, Doug Kaufman from ShopOwner Magazine and Phililp Austin, manager of technical training with NGK/NTK, discuss resources available to help Service Advisors answer customer questions about sensors and ignition components.

“Service advisors are challenged,” Austin acknowledges, “but need to be aware and honest about themselves. If they don’t know something, just ask.”

Austin explains that the 3 C’s of communication – Condition, Cause and Correction – are key to improving the authorization count, especially as it relates to engine management quotes and workorders.

Each Shop Squad podcast focuses on a specific member of the shop (owner/management, service advisor and technician) to address real-world questions Austin has fielded in Shop Squad training sessions, as well as other topics of general and educational information to members.

The Shop Squad community is also establishing an elite corps of shops which will become known as Shop Squad Select. These member organizations will have the benefits of on-going, face-to-face relationships with NGK sales, training, product, and marketing teams to further develop and shape the program. Added benefits such as sneak peaks, custom signage and live training session opportunities will enhance the Shop Squad offering.

For more information on becoming part of the Shop Squad community, visit shopsquadonline.com. Following a simple registration process, users will have access to all of the on-demand training portals as well as be a part of the community for future communications and access to upcoming live events.

You May Also Like

Morris Auto Parts Stands the Test of Time [AUDIO]

The inaugural episode of “Behind the Counter” features Harris Steinberg, owner of the 101-year-old parts store.

It seems appropriate that Harris Steinberg, owner of Morris Auto Parts in Philadelphia, is the featured guest on the first episode of Counterman’s “Behind the Counter” podcast.

Morris Auto Parts, which celebrated its 100th anniversary in 2022, is an independent parts store founded by immigrants, in the heart of Philadelphia – the city where the U.S. Constitution was written and signed in 1787. It’s a third-generation family-owned business, still going strong after 101 years. This really is a classic story of the American dream. 

Morris Auto Parts Stands the Test of Time [VIDEO]

The inaugural episode of “Behind the Counter” features Harris Steinberg, owner of the 101-year-old parts store.

Pronto Network President Robert Roos On ‘AMN Drivetime’

Next year will mark 40 years for Roos in the industry, and he says it’s been an incredible journey.

‘AMN Drivetime’ Chats With Tendeco President John Lussier (Podcast)

Bill Babcox and John Lussier discuss supply chain challenges, the value of OE heritage, international business and more.

APA’s Steve Tucker And His ‘Island Of Misfit Toys’ [Podcast]

After a career on the supplier side, Tucker shared that working in a program group has been an “eye opener.”

Other Posts

Free Webinar Will Ignite Your Spark Plug Knowledge

The Feb. 27 webinar will cover spark plug nomenclature, electrode design, high-ignitability spark plugs, new spark plugs designs and more.

NGK Webinar
Meet Niterra North America

NGK Spark Plugs USA transforms beyond spark plugs for a new era.

NGK/NTK, Autel to Present Diagnostic Webinar Sessions

Initially, the 60-minute sessions will be released through Autel’s live webinar series.

NGK’s Franchelle Thomas Receives AASA DEI Award

Thomas, director of culture, communication & people for NGK, received the award on Nov. 2 at AAPEX in Las Vegas.