VIDEO: A Different Approach To Selling Shocks And Struts
Ride control is one of the few categories where the customer can actually feel the difference when you’ve sold them the correct product for their vehicle.
VIDEO: Recommending Replacement Brake Pads
For any counter pro, the key is asking the right questions, and trying to get a feel for what’s most important to the customer.
VIDEO: Charged Up About Superchargers
The supercharger is like a cousin to the turbocharger.
VIDEO: Understanding Electronic Throttle Bodies
A failing ETB can lead to decreased power, poor fuel economy and poor drivability.
VIDEO: Selling No-Copper Brake Pads
If you haven’t already, now’s the time to make sure that your store is making the shift to low-copper and no-copper brake pads.
VIDEO: An Aftermarket Fix For The Chrysler Oil-Filter Housing
Dorman Products recently introduced an upgraded oil-filter housing that’s made entirely of aluminum instead of plastic to prevent future leaks.
VIDEO: Talking Telematics With Clay Millican
Based on surveys, the vast majority of consumers believe vehicle owners should have direct access to their vehicle data.
VIDEO: Selling Gen 1 Hub-Bearing Kits
When a Gen 1 hub bearing is worn or damaged, in many cases, the other related components will need to be replaced as well.
VIDEO: Types Of Power Brake Boosters
There are new and reman options available in the aftermarket.
VIDEO: The Vital Role Of Oxygen Sensors In A Vehicle
The oxygen sensor measures the oxygen content in a vehicle’s exhaust gas.
VIDEO: Aftermarket vs. OE Ignition Coils
One leading ignition-coil manufacturer has made a concerted effort to address some of the potential failure points of the OE design.
VIDEO: Selling Serpentine Belts In Kits
The next time a customer asks for a serpentine belt, recommend a complete kit that will allow them to restore the entire belt-drive system.